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Catch Black Label Livies – Building a Better Jerkshad

Catch Black Label Livies - Building a Better Jerkshad 2

Catch Black Label Livies Jerkshad are a step forward in soft plastics fishing and are the results of years of careful design and field testing in Australia and New Zealand.  At a glance all soft plastics do look similar, however, the devil is in the detail and performance improvements aren’t always obvious.  Harnessing advancements in material technology, we chose super tough TPR (thermoplastic rubber) which provides unparalleled sensitivity, buoyancy, action, stretch, and durability.  Previously a super stretchy soft plastic meant it was a nightmare to rig on a jig head but Black Label Livies exhibit the desirable compromise between stretch, toughness, and ease of rigging which our secret compound has reached.  UV infused for fish attracting glow at depth and low light, we are conscious of our responsibility to our environment, and importantly our plastics are nontoxic, PVC and Phthalates free.

Black Label Livies are molded with precision with micro fish scales and ribs incorporated to provide fish-attracting micro vibrations and jig head alignment and rigging options are aided by slots top and bottom.  Packaged in a clamshell inner tray, Black Label Livies always swim true straight from the packet.  

Developed specifically to target our premier species, the life-like action cannot be denied.  From a straight retrieve with an enticing tight wiggle to an erratic darting twitch, when hopped these plastics get slammed.  Available in a huge range of colors and 3 sizes, 5”, 7”, and 10”.  The Sampler Pack (5” and 7”) is a great way to find out what works for you.

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